Are you using text messaging to optimize communication with your clients? Here are 4 tips.

Boost engagement and client satisfaction through texting with these helpful tips.

1️⃣ Use text messages to create a client-centered experience
✔️ 85% of smartphone users prefer text messages to email and phone calls

2️⃣ Be clear about expectations of how texting will be used
✔️ Consider adding a texting section to your business agreement to keep your client on the same page

3️⃣ Maintain client communication confidentiality, security, and documentation
✔️ Consider using a business texting service – automate certain notifications, keep communication secure, track communication history, and use your office number to keep your personal number private
✔️ Disable message previews
✔️ Consider using a work-only phone
✔️ Consider an encrypted messaging service

4️⃣ Be careful of sending marketing texts or automated texts
✔️ Generally, you need the correct prior written approval from your clients to send marketing texts or automated texts. Fines can be as high as $1,500 per unlawful text message!

Need an advertising lawyer to help you comply with text messaging laws? Message me!


Alina Lee

Alina Lee, Founder of Your Ad Attorney law firm


SUBSCRIBE TO

receive marketing law insights directly in your inbox from Your Ad Attorney.

You can unsubscribe at any time using the link in our emails. For more details, review our privacy policy.



© . Your Ad Attorney, LLC All Rights Reserved.